Cross-Cultural Center Craft Kit

OVERVIEW
The Chapman University Cross-Cultural Center emphasizes bringing students together to explore their identity and culture. They wanted a way to get students excited about their mentorship program. This college student event and take-home craft kit was developed in partnership with their WeCU! Mentorship Program.

PROJECT TYPE
Visual Identity, Print Design, Packaging Design

*project created for educational purposes only

By focusing on friendship bracelets as the craft, it gives mentors of the program a way to connect with students. The box incorporates an icon pattern that is eye-catching and young but a calming color palette to match the audience and the purpose of a relaxing craft.